Rob LaBarbera
Financial Planner
Rob LaBarbera is an Associate Financial Professional at Sano, specializing in comprehensive financial planning. With four years of experience in retirement, tax, and estate planning, Rob focuses on helping individuals and families gain clarity and confidence around their financial lives.
Rob chose a career in the financial industry because he believes strongly in helping people achieve financial independence and reduce the stress that often surrounds money. Inspired by his grandfather, who was also a financial advisor, Rob is passionate about guiding clients toward financial decisions that allow them to fully enjoy the lives they’ve worked hard to build. One of his proudest rewards is helping families feel comfortable using their resources during their lifetime, creating meaningful experiences with loved ones rather than postponing enjoyment for the future.
When working with clients, Rob takes a holistic and personalized approach. He understands that no two situations are alike and approaches every meeting with curiosity, preparation, and a genuine desire to understand each client’s unique goals and priorities.
Outside of work, Rob enjoys traveling, playing golf, running, and basketball. A lifelong Detroit sports fan, he’s always happy to catch a game whenever he gets the chance.